{"product_id":"handmade-wool-area-rug-9x12-modern-floral-navy-multi","title":"Handmade Wool Area Rug 9x12 Modern Floral Navy Multi","description":"\u003cp\u003eBring the beauty of nature indoors with this premium handmade wool area rug, featuring an intricate modern floral pattern in a rich Navy and Multi colorway. Hand-tufted by skilled artisans, this large 9x12 area rug delivers exceptional softness, dense pile comfort, and lasting durability — making it an elegant centerpiece for living rooms, bedrooms, and high-traffic areas alike.\u003c\/p\u003e\n\n\u003ch2\u003eKey Features\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eHand-tufted construction by skilled artisans for superior durability and a unique, refined finish\u003c\/li\u003e\n\u003cli\u003eCrafted from 100% premium pure wool with a cotton canvas backing for added structural strength\u003c\/li\u003e\n\u003cli\u003eModern floral pattern with intricate detailing and fresh, contemporary colors\u003c\/li\u003e\n\u003cli\u003eDense, soft pile with a pile height of 0.25 inches for plush underfoot comfort\u003c\/li\u003e\n\u003cli\u003eAvailable in Navy\/Multi colorway — ideal for bold, statement-making interiors\u003c\/li\u003e\n\u003cli\u003eRectangular shape — perfect for anchoring large seating areas and open-plan rooms\u003c\/li\u003e\n\u003c\/ul\u003e\n\n\u003ch2\u003eMaterials \u0026amp; Construction\u003c\/h2\u003e\n\u003cp\u003eThis area rug is made from 100% pure premium wool, a natural fiber renowned for its resilience, warmth, and luxurious softness. The hand-tufted weave method ensures consistent pile density and long-term durability, while the cotton canvas backing provides additional stability on the floor. The dense wool pile resists crushing and maintains its appearance even in high-traffic areas.\u003c\/p\u003e\n\n\u003ch2\u003eFunctional Benefits\u003c\/h2\u003e\n\u003cp\u003eDesigned for high-traffic areas, this wool rug retains its shape and texture over years of daily use. The dense pile cushions footsteps and helps reduce noise between floors. Its large 9x12 format is ideal for defining living spaces, anchoring dining sets, and adding warmth to open-plan rooms. The cotton canvas backing adds grip and prevents shifting on hard floors.\u003c\/p\u003e\n\n\u003ch2\u003eUsage Scenarios\u003c\/h2\u003e\n\u003cp\u003ePerfect for living rooms, bedrooms, dining rooms, home offices, and high-traffic hallways. Works beautifully as a statement rug beneath a sectional sofa, under a dining table, or as a bedroom centerpiece. Suits modern, transitional, eclectic, and contemporary interior styles.\u003c\/p\u003e\n\n\u003ch2\u003eCare \u0026amp; Maintenance\u003c\/h2\u003e\n\u003cp\u003eRegular vacuuming without a beater bar keeps the pile fresh and upright. For minor stains, gently blot with a mild detergent or carpet cleaner. Avoid prolonged direct sunlight to preserve color vibrancy over time.\u003c\/p\u003e\n\n\u003ch2\u003eProduct Specifications\u003c\/h2\u003e\n\u003ctable\u003e\n\u003cthead\u003e\n\u003ctr\u003e\n\u003cth\u003eSpecification\u003c\/th\u003e\n\u003cth\u003eDetails\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eProduct Dimensions\u003c\/td\u003e\n\u003ctd\u003e108\"L x 105\"W (9' x 12' Rectangular)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSize\u003c\/td\u003e\n\u003ctd\u003e9' x 12' (Rectangular)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMaterial\u003c\/td\u003e\n\u003ctd\u003e100% Premium Pure Wool\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eBacking Material\u003c\/td\u003e\n\u003ctd\u003eCotton Canvas\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWeave Type\u003c\/td\u003e\n\u003ctd\u003eHand-Tufted\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePile Height\u003c\/td\u003e\n\u003ctd\u003e0.25 inches\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePattern\u003c\/td\u003e\n\u003ctd\u003eModern Floral\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eColor\u003c\/td\u003e\n\u003ctd\u003eNavy \/ Multi\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eShape\u003c\/td\u003e\n\u003ctd\u003eRectangular\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eItem Weight\u003c\/td\u003e\n\u003ctd\u003e89 Pounds\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePackage Dimensions\u003c\/td\u003e\n\u003ctd\u003e54.0\" x 16.0\" x 12.0\"\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRecommended Use\u003c\/td\u003e\n\u003ctd\u003eIndoor — Living Room, Bedroom, Dining Room, High Traffic Areas\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\n\u003ch2\u003eDimensions Breakdown\u003c\/h2\u003e\n\u003ctable\u003e\n\u003cthead\u003e\n\u003ctr\u003e\n\u003cth\u003eMeasurement\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eLength\u003c\/td\u003e\n\u003ctd\u003e144 inches (12 feet)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eWidth\u003c\/td\u003e\n\u003ctd\u003e108 inches (9 feet)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePile Height\u003c\/td\u003e\n\u003ctd\u003e0.25 inches\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePackage Length\u003c\/td\u003e\n\u003ctd\u003e54.0 inches\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePackage Width\u003c\/td\u003e\n\u003ctd\u003e16.0 inches\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePackage Height\u003c\/td\u003e\n\u003ctd\u003e12.0 inches\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e","brand":"SAFAVIEH","offers":[{"title":"Blue","offer_id":46872732532867,"sku":"B01M1DPU56","price":874.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0714\/3528\/8707\/files\/A1-psG8eGJL.jpg?v=1774518856","url":"https:\/\/alonfurniture.com\/products\/handmade-wool-area-rug-9x12-modern-floral-navy-multi","provider":"ALON FURNITURE","version":"1.0","type":"link"}